Privacy Policy: Steadyward

This Privacy Policy explains how we handle personal data in connection with this website (the “Site”) at steadyward.com. It covers the marketing website only. It does not cover the Steadyward application, bot, or the read-only broker service, which are governed by a separate agreement and data processing terms provided to clients directly.

We have written this to be clear and honest about a simple brochure website. If you have any question, contact us at [email protected].

1. Who we are (the data controller)

The controller responsible for your personal data in relation to the Site is:

Ratko Milin
Serbia
Email: [email protected]

If you are in the UK or EU and we have appointed a representative or data protection contact, their details will be added here. For now, please direct all privacy requests to the email above.

2. What this Site does and does not collect

This is a static informational website. We have kept data collection to the minimum. We do not run advertising trackers, and we do not build profiles of visitors.

Information you choose to give us

When you email us (for example, by clicking an email link to enquire about a pilot): your email address, your name if you provide it, and whatever you write to us.
When you book a demo through our scheduling provider (Calendly): the name, email, and any details you enter into that booking form. This is collected by Calendly on our behalf and shared with us.

Information collected automatically

Server and security logs. Our hosting and content delivery providers (Cloudflare Pages) automatically process limited technical data such as your IP address, browser type, referring page, and the date and time of your request. This is standard for any website and is used to deliver the pages and keep the Site secure.
First-party assets. Fonts and stylesheets are self-hosted and served from our own domain, so the Site makes no third-party font or CDN requests to load its design.

Analytics (cookieless). We use Cloudflare Web Analytics, a privacy-first tool that measures aggregate visits. It sets no cookies, stores nothing on your device, and does not identify or profile you, so it does not require consent. We use no advertising cookies. See our Cookie Policy for details.

3. Why we use your data, and our legal bases (UK and EU GDPR)

To respond to your enquiry and arrange a pilot or demo. Legal basis: taking steps at your request before entering into a contract, and our legitimate interest in responding to business enquiries.
To operate, secure, and maintain the Site. Legal basis: our legitimate interest in running a safe, functioning website.
To comply with legal obligations where they apply. Legal basis: compliance with a legal obligation.

We do not currently rely on consent for anything, because the Site sets no cookies and our analytics is cookieless. If we ever add a technology that needs consent, we will ask for it first.

4. Who we share data with

We do not sell your personal data. We share it only with service providers who help us run the Site and respond to you, acting as our processors or independent controllers:

Hosting / CDN (Cloudflare, Inc.): serving the Site and security logging.
Scheduling (Calendly LLC): demo bookings, where you use that option.
Email (our email provider): receiving and replying to your messages.
Analytics (Cloudflare Web Analytics): privacy-first, cookieless aggregate visit statistics.

We may also disclose data if required by law, or to establish, exercise, or defend legal claims.

5. International data transfers

Some of the providers above are based in, or process data in, the United States and other countries outside the UK and EEA. Where personal data is transferred internationally, we rely on appropriate safeguards such as the UK and EU Standard Contractual Clauses, the UK International Data Transfer Addendum, and, where applicable, the EU-US and UK-US Data Privacy Framework. You can ask us for more detail using the contact details above.

6. How long we keep your data

We keep enquiry and booking correspondence only as long as needed to deal with your request and for a reasonable period afterwards for our records and to comply with legal obligations, then we delete it. Server and security logs are kept for a short period by our hosting providers according to their policies.

7. Your rights (UK and EU)

If you are in the UK or EEA, you have the right to:

access the personal data we hold about you;
ask us to correct inaccurate data;
ask us to erase your data;
restrict or object to our processing;
data portability;
withdraw consent at any time, where we rely on consent.

To exercise any of these, email [email protected]. You also have the right to complain to your data protection authority. In the UK that is the Information Commissioner’s Office (ico.org.uk); in the EU it is the supervisory authority in your country.

8. Your rights (United States)

Depending on your state of residence (for example California, Virginia, Colorado, Connecticut, Utah, and a growing number of others), you may have the right to know what personal information we collect, to access or delete it, to correct it, and to opt out of its “sale” or “sharing” for targeted advertising.

We do not sell or share your personal information, and we do not use it for cross-context behavioural advertising. The categories of personal information we may collect are identifiers (such as name, email, and IP address) and internet activity (such as basic server log data), as described above. We will not discriminate against you for exercising any of these rights. To make a request, email [email protected]; we may need to verify your identity before responding.

9. Children

This Site is aimed at businesses and is not directed to children. We do not knowingly collect personal data from anyone under 18.

10. Security

We use reputable hosting providers and serve the Site over HTTPS. No website can be guaranteed perfectly secure, but we take reasonable measures to protect the limited data the Site handles.

11. Changes to this policy

We may update this policy from time to time. The “last updated” date at the top shows when it last changed. Material changes will be reflected here.

12. Contact

Questions or requests about privacy: [email protected].